Kawaii Punk An Editorial By Lily Lytton & Callum Smith

This photoshoot is a love letter to Japanese culture, fusing the rebellious spirit of the Kawaii Punk subculture with the romantic
softness of traditional Japanese art. Brushstroke textures lend an old-world, painted feel softening the neon hues and bold graphics to give an almost dreamlike feel.

Each image captures a moment where Japan’s cultural past meets its dynamic present, as if caught between Ukiyo-e inspired fluidity and the energetic pulse of modern street fashion. Animated motifs inspired by iconic Japanese anime appear throughout, honouring the profound impact of Japanese art on Western culture.

While this shoot draws from only a few specific areas ofJapanese artistry, it celebrates the diversity of Japanese creative expression. Through this blend of old and new, it aims to capture Japan’s artistic legacy paying homage to its vibrant pop culture and the lasting beauty of its traditional art forms.

CREDITS:

Photography + Creative director + Set designer: Lily Lytton

Stylist + Creative Director: Callum Smith

Styling assistant: Kalani

Set design: Matthew Lawrence & Lily Lytton

Set assistant: Ayesha

Models: Effy, Lydia Marcy & Callum Smith

Make up: Kanako

Hair styling: María Pélo

Nails: Da House Of Phalanges

Studio: DCC Studios

WARDROBE CREDITS:

Slimm Fabricated

IK’SENTRIC LAB

Scar Kennedy

BeNiceToFreaks

Luke Neil

bleaq

Ewelina Szymańska

PALOMA SUĀREZ

MANA THE LABEL

Named Collective

LU LA LOOP

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