In a world constantly on the move, Natasha Zinko‘s SS24 collection invites us to ponder the questions that have always driven humanity: Where am I? Who are these people? Where am I going? Who am I? Why?
With a nod to our remarkable capacity for adaptation, Zinko embarks on a fashion journey that delves deep into the essence of what it means to be human. From fleeing predators on foot to navigating our modern world by train, car, and plane, humans have always been on the run. Today, the threats we face are global and relentless – political turmoil, war, and the ever-pressing environmental crisis.
This season Natasha Zinko presents “THE CAMP” – an optimistic vision of modern-day life in motion. This season, the collection is all about practicality. Pockets emerge from just about everything, making two hands feel inadequate. Hoodies are cropped, sweatpants are wide, caps feature embroidered designs and sawed-off visors, and a long black cape, hooded and lightweight, adds a touch of mystique. Backpacks transform into vests fastened by straps, offering both style and function.
Cargo practicality meets motorcycle chic in the cargo-moto pieces. Flared denim trousers boast motorcycle ribbing on the knees and oversized square pockets. Leather overalls come complete with motorcycle accents on the back and functional pockets. This fusion of styles exemplifies Zinko’s commitment to combining form and function in a world on the move.
The underwear stood out. Natasha Zinko challenges the status quo by urging us to normalize it. White elastic bands, adorned with “NATASHA ZINKO ORIGINALS” in bold black letters, make an almost omnipresent appearance. Look 23 showcases a collection of men’s briefs asymmetrically stitched together alongside a bra, creating a spacious, open dress, sleeveless and floor-length.
Meanwhile, Look 25 features a skirt constructed from four white briefs, layered with gaps between them, attached at different heights and angles. This bold move empowers us to embrace what was once concealed.
In Natasha Zinko’s SS24 collection, fashion becomes a vessel for exploration and adaptation, mirroring the human experience of navigating a world in constant motion. The collection celebrates the resilience of the human spirit and invites us to embrace change as an integral part of our journey. So, as we continue to run through time, let Natasha Zinko’s designs remind us of the beauty in our ability to adapt and evolve.